Our Promise

We promise to deliver the highest quality D197 durians worldwide, prioritizing excellence, sustainability, and exceptional customer service.

Our promise is more than a commitment—it is the foundation of our operations and interactions. Through our meticulous cultivation, advanced processing, reliable distribution, and customer-centric approach, we strive to bring the best of Malaysian D197 Durians to the world, ensuring a delightful experience for every durian lover.

Metrics and Goals

We are committed to delivering excellence through measurable achievements and strategic goals. Our key metrics focus on maintaining the highest quality standards, implementing sustainable practices, expanding global reach, and enhancing customer satisfaction. These metrics guide our operations, ensuring that every D197 durian we produce meets rigorous quality benchmarks, embodies our dedication to sustainability, and reaches customers worldwide in optimal condition.

Our goals drive continuous improvement and innovation across all facets of our business. We aim to lead the durian industry in eco-friendly practices, invest in cutting-edge technology, and foster strong community relationships. By setting ambitious targets for quality, environmental impact, and customer engagement, we strive to meet current market demands and anticipate future needs, positioning ourselves as leaders in the global durian market.

Sustainability

At My DurioCity, sustainability is at the heart of our operations. We offer premium D197 durians grown with eco-friendly practices, innovative packaging and energy-efficient processing. Our commitment ensures you enjoy superior taste and quality durians while supporting environmental conservation and community well-being. Choosing our durians contributes to a greener future and a more sustainable planet.

Climate Change

We actively combat climate change by integrating sustainable practices into our durian plantation, processing, and distribution. Our regenerative farming techniques enhance soil health, and our facilities use renewable energy sources. Each step in our process, from farming to packaging to digitalisation, is designed to reduce our environmental impact, support healthy ecosystems, and promote sustainable development.

"Building a Sustainable Future, Strengthening Our Communities"

We are dedicated to sustainability and community engagement as key pillars of our mission. We strive to protect the planet through environmentally responsible practices such as sustainable agriculture and waste reduction. Additionally, we actively support local communities by implementing educational programs and health initiatives and providing employment opportunities. Our efforts aim to foster positive relationships and promote the overall development and wellbeing of the communities we serve.

Sustainability and Community Engagement

Carbon Emissions

We are committed to reducing carbon emissions through innovative and ecoconscious practices. Our sustainable farming methods use minimal synthetic inputs, and our processing facilities are optimized for energy efficiency. We also prioritize eco-friendly transportation and packaging solutions, further reducing our carbon footprint.

Waste Management

Effective waste management is crucial to our commitment to sustainability and environmental stewardship. We implement comprehensive strategies to minimize waste and transform waste into valuable resources, maximize resource efficiency, reduce our environmental footprint and contribute to a healthier planet.

Community Impact

We drive positive change by empowering local farmers with sustainable practices and fair trade opportunities. Our initiatives drive economic growth, provide resources and education, enhance livelihoods, and promote environmental stewardship. We are committed to building resilient communities and fostering shared prosperity through every aspect of our operations.

Our Mission

To establish Malaysian D197 durians as a globally recognized and preferred fruit.

This mission clearly articulates our core goal: to elevate the reputation of the Malaysian D197 durian on the international stage.

Our company is committed to the following actions and values to support this mission.

Excellence in Quality

Cultivate and process D197 durians to the highest standards, ensuring exceptional flavor and quality.

Global Promotion

Use robust marketing and global exhibitions to make D197 durians a top choice for international consumers.

Sustainable Practices

Implement eco-friendly farming methods to protect the environment and ensure long-term durian quality.

Customer Satisfaction

Provide outstanding service and maintain a reliable supply chain for fresh and high-quality durians.

Innovative Technology

Leverage the latest agricultural and food technologies to enhance production efficiency and durian quality.

Cultural Promotion

Promote the unique flavor and heritage of D197 durians through international exhibitions and educational initiatives.

Strategic Partnerships

Form alliances with global retailers and distributors to expand market reach and brand recognition.

Community Engagement

Enhance local livelihoods through education, fair trade, development programs and sustainable farming initiatives.